Straightforward monthly pricing. No cut of your bookings.
Every plan includes unlimited clients, unlimited appointments and unlimited reminders. You pay for the software, not for being busy.
Plans
Basic
Everything you need to run the day.
$20 /month
Solo estheticians getting off paper and out of the DMs.
Get started- Appointments, services and add-ons
- Client records with visit history
- Digital intake forms with e-signature
- Card payments, invoices and tips
- Your own branded booking site
- Waitlist and gift cards
- Product inventory
- Reports and dashboard
- Unlimited appointment reminders
Marketing by email is unlimited. Appointment reminders by text and email are always free.
Pro
Basic, plus the tools that grow the book.
$50 /month
Established estheticians who want the chair full every week.
Get startedEverything in Basic, plus:
- Memberships and recurring plans
- Marketing links with booking attribution
- Review requests and local SEO tracking
- Social posting to connected accounts
- Opportunity engine — where revenue is leaking
- 500 marketing texts a month
500 marketing texts a month. Appointment reminders never count against it.
Enterprise
Every feature, multiple sites, and room to market.
$100 /month
Multi-room studios and teams working across more than one space.
Get startedEverything in Pro, plus:
- Multiple locations with per-site hours and stock
- Staff scheduling and published rotas
- Staff roster, invites and role permissions
- Per-service staff eligibility
- 2,500 marketing texts a month
2,500 marketing texts a month. Appointment reminders never count against it.
Included with every plan
- Your own branded booking site at yourname.estisuite.com
- Unlimited appointment reminders by text and email
- The client app — your clients see their visits, forms and plans
- Payments through your own Stripe account
- Unlimited clients, appointments and services
- The full app on iPhone, Android, tablet and the web
Prices in USD. When a client pays by card, Stripe charges its own processing fee (2.9% + 30¢ per online payment in the US) and that goes to Stripe. EstiSuite adds 0% on top — no cut of your bookings, your retail or your tips.
What it costs to take a payment.
Two parties can charge you when a client pays by card. Only one of them does.
Stripe's standard processing rate in the US. It comes out of the payment before it reaches your bank, and it goes to Stripe — we never see it.
The card-present rate, if you take payment on a reader in your room. Cash and other offline payments are recorded in EstiSuite and cost nothing at all.
We do not take a cut of your bookings, your treatments, your retail or your tips. Your subscription is the whole of what you pay us — a busy month and a quiet month cost you exactly the same.
Stripe's rates vary by country and are set by Stripe, not by us — stripe.com/pricing is always the current word. Because the money is charged on your own connected account, Stripe bills you directly and pays you directly.
What's in each plan.
Basic
$20/moBooking & schedule
- Appointments, day / week / month views
- Services, add-ons and durations
- Branded public booking site
- Your own subdomain
- Waitlist for full and closed days
- Check-in and check-out
- Multiple locations
- Staff scheduling and rotas
Clients
- Client records and visit history
- Intake forms with e-signature
- The client app
- Two-way messaging
- Appointment reminders — Unlimited
- Marketing texts per month — Email only
Money
- Card payments through your own Stripe account
- Invoices, tips and partial payments
- Cash and in-person card records
- Deposits and card on file
- No-show and late-cancellation fees
- Gift cards
- Memberships and recurring plans
- Product inventory
Growth
- Dashboard and reports
- Opportunity engine
- Marketing links with booking attribution
- Review requests
- Local SEO and listing consistency
- Social posting
Team & account
- Roles and permissions
- Staff invites and roster
- Per-service staff eligibility
- iPhone, Android, tablet and web
- Two-factor authentication
- Run more than one business on one login
Pro
$50/moBooking & schedule
- Appointments, day / week / month views
- Services, add-ons and durations
- Branded public booking site
- Your own subdomain
- Waitlist for full and closed days
- Check-in and check-out
- Multiple locations
- Staff scheduling and rotas
Clients
- Client records and visit history
- Intake forms with e-signature
- The client app
- Two-way messaging
- Appointment reminders — Unlimited
- Marketing texts per month — 500
Money
- Card payments through your own Stripe account
- Invoices, tips and partial payments
- Cash and in-person card records
- Deposits and card on file
- No-show and late-cancellation fees
- Gift cards
- Memberships and recurring plans
- Product inventory
Growth
- Dashboard and reports
- Opportunity engine
- Marketing links with booking attribution
- Review requests
- Local SEO and listing consistency
- Social posting
Team & account
- Roles and permissions
- Staff invites and roster
- Per-service staff eligibility
- iPhone, Android, tablet and web
- Two-factor authentication
- Run more than one business on one login
Enterprise
$100/moBooking & schedule
- Appointments, day / week / month views
- Services, add-ons and durations
- Branded public booking site
- Your own subdomain
- Waitlist for full and closed days
- Check-in and check-out
- Multiple locations
- Staff scheduling and rotas
Clients
- Client records and visit history
- Intake forms with e-signature
- The client app
- Two-way messaging
- Appointment reminders — Unlimited
- Marketing texts per month — 2,500
Money
- Card payments through your own Stripe account
- Invoices, tips and partial payments
- Cash and in-person card records
- Deposits and card on file
- No-show and late-cancellation fees
- Gift cards
- Memberships and recurring plans
- Product inventory
Growth
- Dashboard and reports
- Opportunity engine
- Marketing links with booking attribution
- Review requests
- Local SEO and listing consistency
- Social posting
Team & account
- Roles and permissions
- Staff invites and roster
- Per-service staff eligibility
- iPhone, Android, tablet and web
- Two-factor authentication
- Run more than one business on one login
The money questions, answered plainly.
How do payments work, and who holds the money?
You connect your own Stripe account and charges run directly on it, which makes you the merchant of record. Payouts go to your bank on Stripe’s schedule, you own any disputes, and the tax record is in your name. Money from your clients never sits on an EstiSuite balance, and because Stripe bills you directly there is no middleman between you and your own takings.
What does EstiSuite charge on top of my payments?
Nothing. EstiSuite takes 0% of your bookings, your retail and your tips — your monthly subscription is the whole of what you pay us, whether you take one payment a month or a thousand. The only fee on a card payment is Stripe’s own processing fee, currently 2.9% + 30¢ per online payment in the US, which Stripe charges on your own account and keeps. Stripe’s rates vary by country and are set by Stripe, so stripe.com/pricing is always the current word.
Is there a per-booking or per-client fee?
No. Clients, appointments, services, forms and appointment reminders are unlimited on every plan. We deliberately do not charge per booking, because a pricing model that costs you more the busier you get is one that penalises the thing the software is supposed to help with.
Do appointment reminders count against my text allowance?
Never, on any plan. The monthly allowance covers marketing and one-off texts you choose to send. Appointment reminders are the product doing its job, and metering them would cost you no-shows.
What happens to my booking page if I cancel?
Cancelling ends your billing at the end of the period you have already paid for, and takes your public booking page down at the same time so it can’t keep accepting bookings you may not be around to honor. Your services, products and reviews are kept, not deleted.
Can I add my team?
On the Enterprise plan you can invite staff by email, give each of them a role, publish rotas, and control which services each person is eligible to perform. Owners can also lock specific actions to owner-only.
Start on the plan that fits today.
Move up or down whenever your business changes — you manage it yourself, and nothing is locked behind a call with sales.
Already have an account? Log in at app.estisuite.com